The Facebook pixel is code that you place on your website. It collects data that helps you track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and re-market to people who have already taken some kind of action on your website.
To add in Facebook Tracking Pixel, you have to follow these simple steps:
Go to the Dashboard. Click on the Tracking Settings section present on the left-hand side menu of Quiz Portal.
Add your Facebook Pixel ID in the desired column and Hit the Save Settings button present at the bottom of the page.
Similarly, you can add other tracking codes as well like Google Analytics tracking ID, Google Ads Tag, etc.
If you’re still a bit confused, you can always contact us at firstname.lastname@example.org and we’ll be happy to help!